Trump-aligned advocacy group launches nationwide ad campaign to push major tax cut bill before July 4 deadline.

Securing American Greatness Launches Second Wave of Ad Blitz

A public advocacy group supporting President Donald Trump has intensified its campaign to secure passage of the president’s “big, beautiful bill”—a landmark tax cut and spending package that forms the cornerstone of his domestic agenda. The group, Securing American Greatness, on Tuesday launched the second phase of a multi-million dollar advertising push that began last month, airing new spots across national networks and more than 20 targeted House districts.

The new ads, set to run for two weeks on both traditional and streaming platforms, highlight the benefits of the bill for working families. The national commercial emphasizes that President Trump’s tax cuts mean higher wages and lower taxes for American workers, specifically noting the elimination of taxes on tips and overtime pay. The campaign urges viewers to contact Congress and demand passage of Trump’s tax relief measures.

The Republican-sponsored legislation, which narrowly cleared the House of Representatives by a single vote last month, faces a critical push for Senate approval before the self-imposed July 4 deadline. President Trump has publicly pressed lawmakers to deliver the bill for his signature, framing it as essential to fulfilling his second-term promises.

Major Provisions and Political Stakes

The “big, beautiful bill” encompasses a broad array of campaign pledges, including extending the 2017 tax cuts, eliminating taxes on tips and overtime, boosting border security, and codifying tough immigration enforcement. The measure also addresses defense, energy, and increases the federal debt limit, aligning with Trump’s signature “America First” policy priorities.

While the bill is celebrated by supporters as a major win for working-class families, fiscal analysts have warned that its passage could add significantly to the national debt, which now exceeds $36 trillion. Critics also highlight that the legislation would amplify partisan divides, as it delivers targeted praise to Republicans who backed it and singles out Democrats who voted against it in the advocacy group’s ads.

The push is coordinated with input from White House Chief of Staff Susie Wiles and Deputy Chief of Staff James Blair, along with prominent Republican strategists Chris LaCivita and Tony Fabrizio, both veterans of Trump’s 2024 re-election campaign. The effort comes as Republicans prepare to defend their narrow Senate and House majorities in the upcoming midterm elections.

The ads specifically name lawmakers, such as Republican Derrick Van Orden, who are credited for supporting Trump’s tax cuts, while urging voters to pressure Democrats like Jared Golden of Maine to reconsider their opposition. This targeted approach underscores the campaign’s dual aim: rewarding loyalty and applying pressure where needed to ensure the bill’s final passage.

As the July 4 deadline approaches, all eyes are on Congress to see if President Trump’s legislative team and advocacy partners can push the “big, beautiful bill” across the finish line—potentially reshaping America’s tax landscape and political climate in the months to come.